A music industry veteran, Larry Ciancia has spent the past 30 years immersed in the music industry as a musician, manager and label head. Ciancia began his career at Island Records and IRS Records in Los Angeles assisting with the labels’ publicity, radio and international marketing teams. There he worked with such artists as PJ Harvey, U2, The Alarm, REM and many more. Ciancia also maintained his career as an international session and touring musician. He has recorded and toured with the likes of Ben Taylor, Carly Simon, David Ford, Everlast, Fiona Apple, Rumer, Herbie Hancock and Ray LaMontagne.

In 2001, Ciancia teamed up with friends Ben Taylor and Kipp Stroden to create an independent record label to release Taylor’s music and offer options to artists looking for artistic freedom and symbiotic marketing support. Iris Records was conceived as an independent label designed to serve a new breed of artist that desired to be more active in their careers, both on the business and creative ends. The label has released music worldwide with artists including Ben Taylor, Carly Simon, Fisher, Emory Joseph, David Saw, Chris Stills, Rumer, Ashanti and Arnold McCuller.

Developing and guiding the strategy behind Iris Records, Ciancia continues to be at the forefront of new technology. As the label developed, the need for management became apparent and in Larry stepped, to guide artists with their careers as a significant part of their team contributing everything from long-term strategic marketing plans to the very specific details of their day-to-day movements. Ciancia Management has been intricately involved in the entire recording, touring, licensing, promotional, branding and managerial aspects with many artists and companies.

Focus is on vision, goals, strategic development, communication and team engagement leading to the elevation and strengthening of overall brand value. Ciancia Management’s team and partnerships have decades of specialty experience in content development and guidance, working with companies, artists, labels and brands, using tested and well-oiled systems to insure that the nexus of business and art will be in a space that delivers the highest quality outcomes.

Iris Records is an independent label designed to serve a new breed of artist who wants to be more active in their careers, both on the business and creative ends. Our focus is on quality music and great artists no matter what musical category.

It’s about forward thinking strategies and solutions for artists and creators. The focus is on independent releases by artists providing distribution, content management, marketplace integration, licensing, strategy, marketing, analytics, accounting and royalty management.

We invite artists to educate themselves about the ever-evolving music industry and create a situation that can help stimulate and maintain a career in music.

Our focus is on the artist’s vision and helping them realize their potential.